Luxence Luxury Living: the new campaign

1 min read
Luxence luxury living - Jet set sofa

Luxury Living presents the campaign to launch the new collection of Luxence furniture. Springing from the collaboration with master interior and still life photographers Coppi Barbieri, this campaign perfectly captures the collection’s modern, sophisticated and seductive essence.

The fine-art photographs rethink the home into conceptual spaces, with intensely contemporary colour hues that recreate the living and bedroom areas with dynamism and elegance. The cuts between the simple painted panelling of the sets suggest the existence of adjacent rooms and evoke, given their absence, the depth of the modern home.

The indisputable protagonists of the photographs are the Jet Set sofa, the Pavillon table surrounded by the Martha chairs, and the Night Club bed. The geometries of the furnishing elements are cleverly illuminated by neon lights and framed at eye level, a perspective that provides a touch of spontaneity to the abstractness of the composition. The dynamic contrast, almost seemingly contradictory, between the opulent darkness of the living area and the brighter and more natural half-light of the bedroom confirms the artistic originality of the Coppi Barbieri duo, impeccable
interpreters of the sophisticated eccentricity of the Luxence collection.

Thanks to the artistry of Lucilla Barbieri and Fabrizio Coppi, the photographs of the Luxence furnishing pieces are transformed into veritable portraits capable of revealing their chameleon-like essence, ideal for expressing different lifestyles and interpretations of beauty, always through a consistent aesthetic narrative.

The new Coppi Barbieri campaign for Luxence will be published nationally and internationally, in printed magazines as well as on digital media as of April 2022.

Luxence Luxury Living - Night club bed

Night Club Bed –  Coppi Barbieri
Luxence luxury living - Pavillon table and Martha-chairs
Pavillon Table and Martha Chairs- Coppi Barbieri
 
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