The Bentley Home film ETERNA makes its national debut at the 8th International Sit Festival in Hangzhou, following its world premiere at Milan Design Week 2026.
At Milan Design Week 2026, Bentley Home unveiled a new dimension of its vision of luxury: ETERNA, an immersive cinematic work that explores the timeless soul of the brand through the language of visual storytelling and heritage.
Following its world premiere in Milan, ETERNA travels to China for its national debut at the 8th International Sit Festival at FOR D. CASA, Hangzhou — a cultural platform dedicated to design, lifestyle and the art of living. Shot against the backdrop of Rome and screened to guests on the banks of the Qiantang River, the film tells a story of refined lifestyle aesthetics, inviting viewers into a world where elegance transcends time.
Moving beyond a traditional product presentation, ETERNA marks an evolution of the Bentley Home DNA — a narrative that spans eras, styles and the very essence of enduring craftsmanship.
The Bentley Home exhibition is open at Zancheng Central Plaza, 9 Feiyunjiang Road, Hangzhou, Zhejiang, from 6 to 21 June 2026.
